Conquers Urteriket

Urteriket, which is Skar's diploma from AHO, is new launced as a new Norwegian brand that focuses on herbs. The brand consists of a packaging with herbs and a tea strainer, and six separate and different glasses for herbal tea.

The packaging is a fairytale book that you open, inside you find a booklet with information about where the herbs are grown and 8 recipes for teas of different occations. There are 20 different herbs that you mix in a tea strainer. The text is written in the local dialect from the place where the herbs are grown.

In former times herbs were regularly used, Urteriket is a modernization of an old tradition. The designer has been inspired by Norwegian nature, fairytale, mysticism, Norwegian handcraft and modernization of old traditions.

The designer has collaborated with Porsgrund Porcelaine and Hadeland Glassverk in the making of the tea glasses with lids, and Nordgard Aukrust in Lom, a farm that grows quality herbs of taste, look and fragrance.

The product was presented during the Norwegian Design days at the department store House of Oslo 3-12. September. One of the days, the designer arranged a special tea ceremony for the audience.

The designer has already received widespread attention for her design. A number of Norwegian design and interior magazines has presented the product, and for those who read Jananese, there is a long description of the product at MediaSapor.jp.

Vibeke Skar is a product designer with a Masters degree in industrial design from the Oslo School of Architecture and Design and a bachelor in Industrial and Comunication Design from Florence, Italy. During her studies she has worked at Frost Produkt, and after completing the master degree she has worked as a freelancer with clients like Hadeland Glassverk.

For more information, see www.urteriket.no